Tag Archives: brevity

How Long Should Your Blog Post Be?

Everyone asks. They’re all worried that they’re writing too much, or not enough. (Nobody seems to worry that they’re writing exactly the right amount and that someone will be confused or annoyed.) So what’s the answer? How long should a blog post or book or chapter or any written work be? Here’s an analogy which [...]

Less Filling. More Shortening.

Strunk and White taught me to omit needless words. How about if we omit needless thoughts as well?

That Same Old Assumption

We all make assumptions. In Influence: The Psychology of Persuasion, Dr. Robert Cialdini points out their value in a complex society. He also points out many of the dangers of assumption. I find myself assigning greater value to books that have more words in them, to CDs that have more music on them. To longer [...]